Our promotions are powered by Launchfire’s Contest/Advergaming Platform (“LCAP”), the industry’s leading platform for contests and advergaming campaigns. LCAP can be configured to motivate consumer behavior to meet the specific business objectives of each promotion.

Typical business objectives include:

• Email/data acquisition
• Increased brand exposure
• Educate consumers
• Repeat/daily visits
• Increased visit durations
• Viral marketing
• Poll and survey participation
• Drive sales (enter retail code)