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Border Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 41 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 50 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 52 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 54 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 55 Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 41 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 50 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 52 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 54 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 55

THE LATEST FROM OUR BLOG

7 Mistakes to Avoid When Executing an Interactive Promotion
Written by John Findlay on Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 41 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 50 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 52 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 54 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 55 Wednesday, March 10th, 2010
Filed under: Articles
Warning: strtotime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/link-template.php on line 73 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/link-template.php on line 98

Interactive promotions can yield amazing returns on investment … provided they’re executed thoughtfully and with enough attention to detail. Make sure to protect the investment you’re making in an interactive promotion—and get the best chance at incredible results—by avoiding the following common mistakes:

  1. 1. Failing to identify your goals up front
  2. Interactive promotions can be used to satisfy a myriad of objectives. These include driving sales, increasing trial, capturing emails, educating consumers, and boosting Facebook fans and Twitter followers. To ensure that you maximize the return on your promotion, identify your goals up front. You can then integrate tactics designed to reach each goal. › Continue reading

Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 41 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 50 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 52 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 54 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 55 Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 41 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 50 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 52 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 54 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 55 Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 41 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 50 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 52 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 54 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 55 Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 41 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 50 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 52 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 54 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 55 Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 41 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 50 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 52 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 54 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 55 Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 41 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 50 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 52 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 54 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 55 Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 41 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 50 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 52 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 54 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 55 Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 41 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 50 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 52 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 54 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 55 Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 41 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 50 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 52 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 54 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 55 Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 41 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 50 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 52 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 54 Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'UTC' for 'UTC/0.0/no DST' instead in /home/resourcecenter/wp-includes/functions.php on line 55 Border Border Featured Promo